The Advertising Standards Authority ASA

The Advertising Standards AuthorityAs part of the Timeshare Task Force initiative, Kwikchex recently challenged whether an advertisement on the Direct Resorts International website was misleading with the Advertising Standards Authority (the ASA).

It believed that the advertisement omitted a significant condition that the prices of the holidays referred to were dependent on consumers attending a timeshare sales presentation during the holiday. Failure to attend would mean incurring the full cost of the holiday accommodation.

Kwikchex also challenged whether the statement that referred to holidays “at RCI… Affiliated Resorts” was misleading because it understood that the advertiser had no connection with RCI.

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Civil Aviation AuthorityThe UK Civil Aviation Authority (CAA) has welcomed a decision by the European Parliament to support harmonised flight time limits for pilots across Europe and give regulators far greater oversight of fatigue.

Following the vote, the CAA said it was vital that the aviation industry finds common purpose on tackling fatigue to ensure the highest possible levels of safety for the travelling public. The CAA is calling on the aviation industry to work together to ensure that reporting is improved, fatigue management is strengthened and the new European rules, when implemented, are utilised to their full to enhance aviation safety.

Fatigue is a serious issue for everyone involved in aviation, and the CAA already has significant work underway to help address concerns that it may impact on flight safety. The European Union proposals mean that the CAA will have greater fatigue oversight powers, and airlines will be forced to take greater responsibility for fatigue instead of focussing solely on duty hours.

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There has been much discussion about whether the new timeshare directive implemented nearly two years ago has made an impact on consumers.

In the summer issue of Sharetime magazine Diamond Resorts Susan Crook looked at the directive in more detail and its impact, if any, from an industry viewpoint. She concluded that the demands of the directive were already being implemented by the legitimate industry so there was no negative impact on these leading organisations.

However, as the adage says, the proof of the pudding is in the eating, and the best way to determine if the directive has had an impact on consumers is to look at the statistics generated from the telephone calls and emails from timeshare owners to the TATOC helpline.

Has the directive had an impact on the scammers? Is the industry finally cleaning up its act and kicking out the companies that give it such a poor public reputation? Or have the scammers just found new outlets for activities not covered by the directive?

Mark Caldicott, manager of the TATOC helpline, gives his thoughts here.

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